1 search engine promotion method
search engine promotion refers to the use of search engines, directories and other online search information with the function of network tools to promote the site. As the basic form of the search engine can be divided into network spider type search engine (the search engine) and artificial classification directory based search engine (the catalogue), so the search engine promotion in the form of a corresponding method based on search engine and method based on category, the former includes search engine optimization, keyword advertising, PPC, fixed position, based on content targeted advertising and other forms, while the latter is mainly to log on the website in the category right categories. With the further development of the search engine changes, but also the emergence of a number of other forms of search engines, but mostly based on these two forms.
search engine promotion method and can be divided into many different forms, common are: login free catalogue, login pay categories, search engine optimization, keyword advertising, keyword ranking, web content targeted advertising etc..
from the current development trend, the status of the search engine in network marketing is still important, and has been recognized by more and more enterprises, search engine marketing mode is evolving constantly, so we should choose the appropriate search engine marketing type according to the change of the environment.
2 e-mail promotion method
is the main means to promote the use of e-mail, the common methods include electronic publications, membership communications, professional service providers, such as e-mail advertising.
user permission Email marketing and spam based on (Spam), permission marketing than traditional way without permission or promotion Email marketing has obvious advantages, such as advertising can reduce the nuisance to users and increase the positioning accuracy of the potential customers and enhance the relationship with customers, enhance brand loyalty. According to all forms of user email addresses that are licensed by Email marketing, can be divided into internal list Email marketing and external list Email marketing, or short list of internal and external lists. The internal list is commonly referred to as the mailing list, is the use of registered users of the site to carry out Email marketing methods, common forms such as news mail, membership communications, electronic publications, etc.. External list Email marketing is the use of professional service provider’s e-mail address to carry out Email marketing, that is, the form of e-mail advertising to service providers to send information. Permission Email marketing is a relatively independent method in the network marketing method system, which can be combined with other Internet marketing methods, and can be applied independently.
3 resource cooperation promotion method
through the website (www.rqdw.com) exchange links, exchange advertising (www.beidou365.cn), content collaboration (www.>)